At the 53rd National Show & Sale for the British Blue Cattle Society held at the Chelford Agricultural Centre on the 4th & 5th of March 2011 HARTLEY DEIGO, a 28 month old bull by Hillside Anacleto out of Hemingby Astrid, won his senior bull class on show day and later sold for one of the top prices of the day at 4,500gns, a premium of +40% above the average of the sale.